SampleBusinessPlanforMakingLearningFunTutoringService
BusinessDescriptionMakingLearningFunTutoringService:
Offersalessintimidatingapproachtotutoringwhileencouragingkidstoseehowlearningmathand
readingcanbefun,byprovidingfuninteractivetutoringlessonsforschool‐agedchildren,betweenthe
agesof7to14.Thestudent‐to‐studentapproachallowsstudents
tofeelcomfortable.Thetutoring
servicewillbelocatedinJacksonville,FlandprovideservicestoresidentslocatedintheWestsideand
Mandarinareas.
DescriptionofServiceandOperatingHours:
MakingLearningFunTutoringServiceprovides servicessuchasconsultations,assessmenttesting,and
one‐on‐oneorsmallgrouptutoring
sessions,testreviews,studyskills,andassistancewithFCATtesting
preparation.
Tutoringcanbeprovidedeitheratschool,alocallibraryorthestudent’shome.Hourswillbeafter
schoolbyappointmentbetween2:30pm‐5:30pm.Weekendappointments areavailableataslightly
highercost.NosessionsonSundays.Appointmentscaneither
bemadebyphoneoronthewebsite.
Therewillbeabrokenappointmentfeeforno‐showsand/orcancellationsmadewithlessthen24hours
ofnotice.
Marketing:
MakingLearningFunTutoringServicewilluseflyersastheprimaryresourcetomarketourservices.
Aftergettingpermissionfromthe
schoolprincipalswewillhangflyersatlocalschoolsandprovide
additionalflyerstotheguidanceoffices.Wewillalsoadvertiseourservicesduringschool
announcements.Sincetutoringwilltakeplaceatlocallibraries,flyerswillalsobelocatedonthe
communitybulletinboards.Ina dditiontoflyers,anothermarketingtool
willbeamonthlyrafflefora
freehouroftutoring.Rafflebowlswillbelocatedatthelibraryandtheschoolfrontoffice;studentscan
entertheirnamesforthedrawingthatwillbedoneattheendofthemonth.
Theflyerswillbedesignedbythestudents
andsincewewillbeofferingserviceswithintheschool,we
havebeenallowedtomake50copiesforfreeonceamonth.Utilizingalocalofficesupplystorefor
additionalcopiesi.e. OfficeMax,OfficeDepot,Kinko’sorStaplesweplantospendroughly$60foran
additional200copies.
MakingLearningFunTutoringServicewillpayalocalstudentforwebdesignandmaintenanceof
website,withastart‐upfeeof$75andmonthlymaintenancefeeof$35.
Competition:
DirectcompetitionwillcomefromothertutoringcenterssuchasKaplanTutoring,SylvanLearning, and
HuntingtonLearningCenterwith
someofferingSundayhours.TwoadvantagesofMakingLearningFun
TutoringServicearetheabilitytotraveltothestudent’sschoolorhomeandparentsdon’thaveto
worryaboutleavingworktopickuptheirchildandtraveltoatutoringcenter.