XI.
Disclosure Requirements
1. Sections 52.54 and 52.60 of Regulation 62 set forth disclosure requirements which apply to
individual business overhead expense policies.
XII.
Marketing of Individual Business Overhead Expense Insurance Using Group Methods
The individual business overhead expense insurance checklist contains items pertaining to whether a
filing is individual, “list bill” or franchise. The requirements for each category are listed in the checklist,
and those requirements will not be repeated here. However, this individual business overhead expense
insurance product outline will explain the necessity of including these items on the individual business
overhead expense checklist.
These items are a recognition of how individual business overhead expense insurance is generally sold in
the New York State marketplace by insurers and their agents, brokers or other representatives. In the sale
of individual accident and health insurance, including business overhead expense insurance, it is
generally recognized that individual sales on a “one to one” basis are the most time consuming and costly
to administer. There is no ability to know beforehand the characteristics of the insureds who will
purchase the individual product (as contrasted with true group coverage where, as an example, one knows
the type of employer or association purchasing---e.g. coal miners vs. librarians). True individual sales
only occur by individual solicitation where not many insureds are purchasing at a particular point of sale.
The medical underwriting, if any, is generally detailed to obtain and process. Due to such factors, the
minimum loss ratios in Regulation 62 for such coverage are generally lower than for group coverages or
coverages where many sales are made at one time or where group characteristics are apparent. Similarly,
the individual sale is usually an adhesion contract situation where the insurer retains most of the
bargaining leverage at point of sale, and the insurer retains that superior bargaining position concerning
various issues such as claim processing after individual coverage is in force. This situation aids in
explaining why many of the Insurance Law provisions pertaining to individual accident and health
coverages (such as standard provisions) are more detailed and protective of the individual insured. This
same situation aids in explaining why many of the Regulation 62 provisions pertaining to individual
accident and health coverage are also more detailed and protective of the individual insured.
Over the years, however, insurers have developed mechanisms in the individual accident and health
insurance marketplace which are not solely individual sales. These mechanisms seek to market or offer
the individual product using group or quasi-group type methods. Often, however, the insurer does not
want to pass on all or some of the savings or advantages of marketing an individual product in a group or
quasi-group type manner. Thus, insurance regulations become necessary to protect the consumer. In
addition, even when the insurer seeks to pass on some of the savings or advantages, the group or quasi-
group type arrangement is not present forever. Sometimes the individual product group-type sales
arrangement does not meet statutory requirements in New York State. Statutory and regulatory
requirements can determine whether the group or quasi-group type marketing methods for an individual
product are appropriate, and how much of the advantage of those methods should be passed on to the
insured and for how long. The integrity of the New York statute recognizing groups is important when
considering the appropriateness of marketing or offering an individual product with group or quasi-group
methods. The integrity of that statute is important so the public is not misled into believing an individual
product (without all or some of the advantages of a group product) is a group product as recognized by
law with the consequential advantages of a group product.
Based upon the foregoing, the individual business overhead expense insurance checklist has set forth the
mechanisms through which individual business overhead expense insurance products can be marketed
using group or quasi-group methods. The first method which is a step toward group or quasi-group
methods is a payroll deduction arrangement. When this arrangement is used for premium payments with
no discounts at all and no other type of group or quasi-group methods, the individual business overhead
expense product remains subject to regulation as an individual product. No group or quasi-group savings
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